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State of Search: How the pandemic has ultimately changed SEO

Brief info

State of Search: How the pandemic has ultimately changed SEO

Niveau: Everybody

The pandemic has influenced demand for online services and products dramatically and companies needed to adapt. A new age for SEO began as increasing costs in marketing shifted lots of attention to SEO. But how has user behavior and demand changed since 2020? In which areas demand surged and where has it dropped? In this session I’m using Semrush collected data throughout 2021 with lots of examples and insights.